Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

Under Armour Wants Your Data
AMM
Posted on November 18, 2016 at 12:44 pm
Under Armour invested nearly $1B in a venture to create and grow an online health and fitness ecosystem through applications and wearable technology. Will this improve their business and operating models?
Nest: Turning Up the Heat on B2B Innovation Too
Gabby
Posted on November 18, 2016 at 2:52 pm
Nest has been a pioneer in defining the unique role that connected devices and dynamic data will play in the home and in the insurance industry.
I’m A Barbie Girl in an IoT World
MPDHBS2018
Posted on November 14, 2016 at 7:42 pm
Since her birth 50+ years ago, Barbie has been on several adventures as detective, president, and doctor, just to name a few. Her next adventure is in the digital cloud, where she joins the Internet of Things (IoT) trend that [...]
Philips: Lightbulb maker or healthcare internet of things (IOT) pioneer?
mar
Posted on November 18, 2016 at 3:13 pm
Most people associate Philips with internet-connected LED lightbulbs you can control with your smart phone. Few know that the company is connecting millions of medical devices and driving adoption of the internet of things (IOT) in hospitals and outpatient settings. [...]
The Facebook Flu: How Social Media is Changing Disease Outbreak Monitoring
AK
Posted on November 16, 2016 at 4:51 pm
Annoyed by your Facebook friends constantly complaining about their flu symptoms? Don’t be! They are an important data source for your local public health service’s disease monitoring system.
Microsoft Helps Tacoma Public Schools Use Data Analytics to Predict At-Risk Students
REY
Posted on November 18, 2016 at 2:47 pm
For the last few years, Microsoft has partnered with the Tacoma Public School (TPS) district in Washington to ask a fundamental question: Is it possible for schools to use predict analytics to identify students that are likely to disengage and [...]
Can Aaptiv Digitalize the Boutique Fitness Experience?
AT
Posted on November 18, 2016 at 5:59 pm
Digital is taking the world by storm, transforming everything in its path. While apps like Classpass and Fitmob are already disrupting aspects of the boutique fitness studio operating model, a new app, Aaptiv, is looking to eliminate the studio itself [...]
Industry 4.0 – Keeping up with technology at KUKA
Johann F
Posted on November 16, 2016 at 1:48 am
Staying at the technological forefront - how a 120-year-old German company adopted digital technologies to remain the market leader in industrial manufacturing equipment.
e-Finding Your Valentine
kimber
Posted on November 17, 2016 at 4:22 pm
In a world where digitization is increasingly pervasive, should you trust a technology-driven platform for something as important as finding your soulmate?
The Garden of Edyn
La Pistola
Last modified on November 17, 2016 at 6:27 pm
Edyn is here to connect your garden and make you the green thumb you always wanted to be.
Wearables at Work: Is the rise of “people analytics” software innovative or intrusive?
eahern
Posted on November 17, 2016 at 6:09 pm
Humanyze is a smart employee badge that helps companies analyze employee interactions to increase operational efficiency. This blog post analyzes the tradeoffs between workers' privacy and gathering data that could improve team outcomes.
Talk to Chuck — Your New Robot Overlord
SM
Posted on November 16, 2016 at 8:13 pm
Charles Schwab is a big company. Their market cap currently stands at approximately 50 billion dollars [1]. Even so, Schwab has a remarkable history of reinventing itself as the needs of its customers evolve. Forty years ago, it created one [...]
Beer Me A Beer
Curtis
Posted on November 18, 2016 at 8:34 am
Alcohol in the Prohibition Era In 1919, the 18th Amendment to the United States Constitution declared the production, distribution, & sale of alcohol illegal. The Amendment was passed in response to vicious competition between suppliers that exerted tremendous pressure on [...]
The NextGen Way to Get Around
user_5807e2919b23b
Posted on November 16, 2016 at 8:01 pm
With urban congestion increasing, how can transportation networks stay up to speed?
Modernizing an archaic, unsexy industry
HomanM
Last modified on November 18, 2016 at 8:20 pm
Flexport is modernizing the age-old global trade industry
Disrupting Wealth: Bettering the Wealth Management Industry
HBS123
Posted on November 18, 2016 at 5:25 pm
Disruptive technology innovation from startups like Betterment has shaken up the wealth management industry
From Paintbrush to Pixels
Rob Parson
Posted on November 18, 2016 at 2:39 pm
Masterpieces delivered on-demand!
Motivate: Spinning Today for a Better Tomorrow
Joanna Cornell
Last modified on November 17, 2016 at 1:40 pm
Motivate uses technology to power bikeshare programs, transforming the world's transportation network.
The Great (Digital) Outdoors
TOM217
Posted on November 18, 2016 at 5:20 pm
Out-of-home (OOH) advertising is the world’s oldest advertising medium.  Though it may be a little late to the party, OOH is finally making a push into the digital landscape in a way that will transform our streets, public transit systems [...]
Britannica’s quest to survive
Shantanu Misra
Last modified on November 16, 2016 at 3:03 pm
How an information aggregator is facing the challenges of the digital age?
The New Waze to Drive
cjt111242
Posted on November 17, 2016 at 4:50 pm
Waze is crowdsourcing, analyzing, and disseminating traffic information to improve driving experiences for its users.
Politics in India: The Social Media Elections
Divyang Arora
Posted on November 18, 2016 at 2:37 pm
The elections in 2014 were won online
Online Groceries: The Value of Convenience is Only the Tip of the Iceberg Lettuce
Alejandro
Last modified on November 20, 2016 at 12:45 am
Whole Foods needs to step into the digital age, it will have a tremendous impact on their business.
How to Rent Your Neighbor’s Tesla with Getaround
MayC Huang
Posted on November 18, 2016 at 4:08 pm
Getaround is the self-proclaimed “Airbnb of cars”. Development of smartphones and location-based technology has driven development of the sharing economy. New peer-to-peer car rental services threaten a market dominated by the big three (Avis, Enterprise, and Hertz) and threaten car [...]
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