Competing with Data and AI Challenge

April 21, 2020

Read The Full Prompt

Many companies today use data analytics or AI to create and capture value. For this assignment, please choose a company that uses data analytics or AI in a creative way to drive value creation, value capture, or its operating model.

You may focus on use of data analytics or AI to create new products or services, or you may focus on the use of data analytics or AI within the process of some part of its current business. Describe the current challenges and opportunities the company faces in this deployment. Then recommend changes the company needs to make to address these challenges or take advantages of these opportunities. While you should devote most of the space to value creation, please consider the value capture strategy as well.


Create an approximately 750-word post to make your contribution on by 6 p.m. on April 21. (To make it interesting, please stay away from well-known big data/AI companies such as Amazon, Google, Facebook, Apple, and Microsoft.)

Please also respond to and comment on three other posts per assignment. Feel free to use graphics, data, videos, and links to other sites to corroborate your points.

Selected posts will be discussed in class.

Submitted (78)

Banking experience powered by humanized chatbot
Posted on April 21, 2020 at 2:42 pm
The Royal Bank of Scotland Group plc is a banking and insurance company, based in Scotland. The group offers personal and private banking, insurance, and corporate finance. This blogpost is focused on RBS’s AI chatbot, Cora, focused on providing an [...]
Uplight – Customer-Centric Data Analytics for the Grid
Jared V.
Last modified on April 21, 2020 at 5:34 pm
Uplight was formed in 2019 as a merger of two Colorado-based cleantech startups, Simple Energy and Tendril, to provide a comprehensive suite of products for electric and gas utilities to meet their strategic goals and drive a better customer experience. [...]
AgileMD Uses AI to Decide Who Lives or Dies with COVID
Austen Eliot
Posted on April 21, 2020 at 3:24 pm
AgileMD is an electronic health record tool that can help health care workers triage patients, assess risk, and determine workflows for testing. Due to the COVID-19 pandemic, the AgileMD software is being used more than ever before. Can they prove [...]
Idemia: “Only You Can Be You”
Last modified on April 21, 2020 at 5:59 pm
Idemia: The promise of ‘trusted identities’ in a world full of false positives and false negatives. Can digital identities be the exception?