Keep exploring
New Tech Makers

The impact of collaborative filtering recommender algorithms

Collaborative filtering recommender algorithms used by e-commerce companies have economic and managerial implications. John C. Hower Professor of Technology and Digital Business and Professor of Marketing at The Wharton School of the University of Pennsylvania Kartik Hosanagar shares findings from a study looking at the impact of collaborative filtering recommender algorithms commonly used in e-commerce on sales diversity.

Featuring

  • Kartik Hosanagar

    Kartik is the John C. Hower Professor of Technology and Digital Business and a Professor of Marketing at The Wharton School of the University of Pennsylvania.

Keep Exploring

New Tech Makers