Streaming as an engine for innovation, content creation and improved monetization in the gaming industry.

Far from being a niche form of entertainment, the popularity and reach of streaming has grown rapidly over the past decade. Effectively tapping into this platform will enable gaming publishers (such as Activision Blizzard) to drive further engagement with their titles, monetize this incremental engagement, and support a variety of other critical activities spanning innovation, customer analytics, and marketing.

Sony’s struggle with Music

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Sony is a household name when it comes to entertainment – films, TV, music, video games, you name it. But for some reason Sony’s becoming an antiquated name and doesn’t show up in the new digital music space. What happened?