As global temperatures warm, Starbucks must help coffee growers adapt
The rise of mobile ordering is a great opportunity for Starbucks if they can harness the potential.
Climate change will disrupt coffee production across the world… can Starbucks survive?
With the amount of digital innovation brewing at Starbucks, it's hard to tell whether the company is a technology company or food and beverage company.
Starbucks' pre-eminent position as purveyor of coffee makes it especially exposed to warming temperatures. How can it react to ensure it can continue to fuel our insatiable desire for caffeine?
After 20 years of socially responsible initiatives, Starbucks is at a crossroads in time where the "millenials" become tougher judges of their actions. As climate change advances, how far will Starbucks go to fully integrate their business as a whole into the "green mindset"? Is it sustainable?
Known to be the largest coffee seller in the world, Starbucks is a company that is reacting to the climate change issue and taking steps in an attempt to alleviate and adapt its business model to the effects.
What do you get when you cross Scandinavian craftsmanship with Silicon Valley cash and add a heavy dose of caffeine? A “bike-powered coffee cart that could take on Starbucks” according to Fast Company. Wheelys is a Stockholm-based coffee store company, without any stores. Instead, the company crafts and sells bicycle-mounted cafes to “young, hungry eco entrepreneurs from all over the world.” These carts are well-tested, functional micro stores serving organic goods and run purely on solar and body power. With a price tag that is a fraction (around less than 1%) of ownership of a brick-and-mortar coffee shop, Wheelys is challenging the traditional café model with its mission to make the world “greener with every cup of coffee.” 
A new report from the Climate Institute predicts that climate change will halve the amount of land area suitable for coffee production by 2050 . In parts of Brazil and Central America where the most popular type of coffee, Arabica, […]
The global warming is threatening coffee production, which is already in a large deficit compared to the constantly rising coffee consumption. As the largest coffee seller in the world, Starbucks is facing significant challenges, yet has already started fighting for sustainability.