Salesforce has been a leader in the pursuit of cutting-edge technologies addressing the digitalization of sales processes. The Company must continue to do so, if it is to maintain its foothold as the #1 provider of customer relationship management (CRM) software in the United States.
Quirky launched in 2009 to make the invention of consumer products more accessible. Open innovation helped usher in ideas from the masses and some would argue that crowdsourcing led to the company’s untimely demise.
Autodesk is leading the digitalization efforts in the construction industry by developing software products that help companies manage two distinct aspects of the supply chain: labor and materials.
Legacy Supply Chain Management (SCM) software providers try to keep pace and maintain position as new technologies transform the SCM landscape.
One video game company is riding the wave of digital transformation to introduce its long-adored franchises to new audiences around the world.
Rainforest is seeking to take the pain out of software quality assurance, so businesses can focus on building great products instead of hunting down bugs.
Whole Foods Market, an American supermarket chain offering natural foods, is leveraging cloud-based software to completely revamp the customer shopping experience.
MSFT has forced its cash cow into a software rental model, demanding lower margins at first but ushering in a new era of cloud and mobile first thinking from the top down.
The athletic industry is undergoing a digital renaissance. Can Wahoo Fitness balance its hardware and software offerings to build a lasting business and organizational model?
A Fenway-based start-up is attempting to deliver innovative software technology to the restaurant industry and digitize the way restaurants run their businesses.