As social media utilization has grown, so too have grown means to monetize it. LIKEtoKNOW.it is a platform designed to do just that, interfacing with social media app Instagram to deliver purchase information for items featured in blog posts to consumers. LIKEtoKNOW.it is growing in today’s environment, but does it have the potential to sustain beyond its short-term boom?
Salesforce.com has disrupted the marketing industry by digitizing customer relationship management functions for small and medium sized business. And in doing so, grown to a $6.5B business, with 67% CAGR since 2001.
Nike, take note. Oiselle has figured out how to speak to and sell to female athletes. Can they keep it up?
HubSpot's business model and operating model are an example of a unified and effective vision.