Imagine a car that understands how you feel in real time and adapts accordingly. It could adjust the cockpit light if it feels that you are sad, or take over the wheel if you are too angry to drive. Is this where the market should go?
How additive manufacturing (3D Printing) has become ingrained in Ford's product development cycle through rapid prototyping.
Players in the automotive industry are getting prepared for major disruptions to come in the next 10 to 15 years. Urban mobility (car/ride/bike sharing) and autonomous vehicles1 are disruptive trends that heavily rely on machine learning. A concern for traditional […]
Ford faces numerous challenges in managing its European and UK supply chain post-Brexit.
Ford is making bold moves to improve vehicle fuel economy in the face of environmental regulations.
Can Ford defend Globalization and international trade in the face of rising American isolationism?
Potential changes to NAFTA could threaten Ford's supply chain
The US auto industry is bracing for changes in trade policy that will ripple through North-American supply chains, affecting both the wallets of domestic consumers and the future of company employees.
Getaround is the self-proclaimed “Airbnb of cars”. Development of smartphones and location-based technology has driven development of the sharing economy. New peer-to-peer car rental services threaten a market dominated by the big three (Avis, Enterprise, and Hertz) and threaten car manufacturers in the longer term.
With growing competition in the american automotive sustainable energy market, how will Ford Motor Company continue to compete as the leading sustainable manufacturer.