Hermès is a unique example of a highly successful premium business model
ASOS closely follows pop culture through social media and is obsessed with understanding their customers’ hobbies, Facebook “likes,” and daydreams. By tapping into their consumers’ digital world, they create value by quickly producing fashion that fits into both their everyday and aspirational lives.
How Lululemon created an activewear empire from a niche product with broad appeal
Over the past 20 years, one word disrupted the fashion industry and changed it more than any other single trend: fast. At the helm of this movement has been Inditex, a Spanish firm that originally started as a dress maker Galicia during the 60’s and has now become a collection of more than 100 companies worldwide.
From corporate execs to hipsters: How an American fashion icon reinvented itself
John Lewis the UK's favourite retailer with sustained profitable growth and untouchable customer loyalty and advocacy. What is the secret to their success? They are a workers' co-operative, owned and operated for the benefit of their employees.
Connecting fashion content to e-commerce, NET-A-PORTER introduced a new space of luxury fashion online.
Fab.com's failure due to operational inefficiency and too high growth targets.
Background Made Eyewear is an online store for customizable eyewear. The website provides a customer-friendly platform that allows users to select the design and customize their glasses, insert their prescription details, send finalized samples to their address to try at home, […]
Revolve has become the trendiest and most profitable e-commerce startup in the recent past – all by excluding the majority of the market and keeping laser focused on solving for early fashion adopters