Get Em While They’re Hot: Dynamic Ticket Pricing in Major League Baseball
How professional baseball teams borrowed a strategy from airlines and musicians to strike back against secondary ticket brokers like StubHub.
The HBS Digital Initiative brings together perspectives across disciplines to help people understand how technology is transforming organizations and the greater world. The DI manages this forum to highlight perspectives from the HBS student community.
Want to learn more about digital transformation? digital.hbs.edu
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