Airbnb utilizes machine learning to personalize search rankings for guests and to optimize pricing for hosts.
Machine learning has revolutionized the way Airbnb matches guests with hosts. Now, can the company use this technology to maintain its growth and address its growing pains?
Overview of Airbnb's strong implementation of machine learning: search engine, optimized pricing, photo-categorization and more
Getaround is the self-proclaimed “Airbnb of cars”. Development of smartphones and location-based technology has driven development of the sharing economy. New peer-to-peer car rental services threaten a market dominated by the big three (Avis, Enterprise, and Hertz) and threaten car manufacturers in the longer term.
Airbnb has transformed global travel using digital technology to connect millions of guests with private hosts. Can the company leverage technological innovations to sustain its competitive edge going forward?
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The rise of Airbnb over the last several years has threatened the traditional business model of hotels, challenging them to expand their value proposition from one of luxury, consistency, and reliability to one that emphasizes transparency, customizability, convenience, emotional connection, and authentic, local experiences. Leading up to its recent acquisition by Marriot, Starwood Hotels began to leverage technological innovation to deliver upon these expectations and remain competitive with Airbnb. However, as Starwood rampantly implements technological processes across regions, is it also hindering the creation of locally-influenced guest experiences? Does technology deliver a level of standardized convenience that makes even the most remote hotels feel too much like home?
How does a simple online matching service become valued higher than hotel giant Marriott, a long-established hotel giant that owns over 4,000 physical properties, in just under 8 years? The secret is in its disruptive genius business model – designed so that Airbnb can make money by merely facilitating transactions, no risks and no costs associated with owning actual properties.
Launched in 2008 to capitalize on the hotel room shortage around the Democratic National Convention, Airbnb has emerged as a market leader with its successful alignment of operations and sharing economy model.