Rolls-Royce is the current marker leader in the wide-body aircraft segment. The intense competition in the market results in manufacturers willing to sell their products without profit, but capture significant value from the MRO (maintenance, repair and overhaul) business driven by digital data. As a result, digital technologies not only transform Rolls-Royce’s product supply chain from initial concept to aircraft delivery, but also the company’s service offerings and aftermarket supply chain. Now the question is how can Rolls-Royce develop its existing workforce to be more adaptable, change-ready and digitally savvy?
Boeing is trapped between a groundswell of “America-first” manufacturing sentiment at home, and a fiercely competitive environment in China—its largest growth market for commercial jets. How the aerospace juggernaut handles this politically charged opportunity will determine the company’s growth prospects […]
This essay examines Boeing’s strategies in dealing with the effects of nationalist policies on its supply system.
After a complaint from Boeing, the Department of Commerce imposed a 300% import tariff on Canadian aircraft manufacturer Bombardier’s brand-new C-Series aircraft, effectively shutting them out of the U.S. market. Bombardier’s response? To partner up with Airbus and produce the same planes in Airbus’s facilities in the U.S. Now Boeing finds itself fighting two fully coordinated adversaries in different fronts, and Airbus is preparing itself for a very promising war of attrition.
EasyJet is currently embracing maintenance digitalization by acquiring as much data as possible and sharing it with its entire supply chain: death wish or wise move?
The large commercial aircraft manufacturing market is increasingly threatened by trade barriers that can disrupt significantly a business until now dominated by Airbus and Boeing
Airbus needs to achieve one of its steepest production increases since World War II to keep abreast with surging demand. Its answer: revolutionize the industry through digitization.
Ever thought the aircraft industry is at its peak and has become somewhat boring? Airbus is trying to prove us wrong. It has started on a path towards digitization by appointing a native Google CTO and creating a Digital Accelerator. 3D printing for higher flexibility, connected aircraft for on-point responsiveness and continuous tracking of supplier relationships are only some of the ideas they have for the future supply chain.
The effect of isolationism on the space industry.
As it prepares to roll out its newest aircraft models, The Boeing Company is investing heavily in new technologies and supply chain innovation.