Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

Can you do your taxes faster than you prepare for a FIN 1 case?
Ken Rowe
Last modified on November 18, 2016 at 5:41 pm
The answer to this question for many first year Harvard MBA students, myself included, is yes! Turbo Tax, and its competitors, drastically changed the way many American taxpayers do their taxes.  April 15th is no longer a day to be [...]
Digitization in Oil & Gas – is Shell a Leader or a Laggard?
Deviyani Misra-Godwin
Posted on November 18, 2016 at 2:01 pm
Recently Royal Dutch Shell announced their ambition is to be “the most innovative energy company in the field of digital”. How far away are they from achieving that goal?
Citibank: Protecting Against Cyber Threats
OV
Last modified on November 18, 2016 at 5:16 pm
In an age where digitalization has been introduced into everyday items and the most important elements of our national infrastructure such as financial institutions and electrical power grids, how are private sector firms like Citibank protecting against cyber security threats?
Google: Riding the IoT wave to increased profits
JimmySigner
Last modified on November 16, 2016 at 10:39 pm
How Google uses distributed devices to relay real-time traffic information
Digitalization of maintenance systems in capital-intensive heavy industries
DS
Last modified on November 18, 2016 at 4:10 pm
Based on a consulting project done for one of the largest global chemicals’ corporations – names and specifics sanitized to maintain client confidentiality. Everyone who has ever worked at or with heavy industry facilities knows just how important the equipment [...]
Cue it be real?
Juan
Last modified on November 17, 2016 at 12:58 am
Creating a whole new healthcare ecosystem… please don’t be the new Theranos.
Electronic Health Records — when does data become too much?
GVS
Posted on November 18, 2016 at 5:21 pm
Ever gone to the doctor and been unable to look your physician in the eye? Was it because you were embarrassed to say something or because he or she had his or her head down trying to type your entire [...]
Free internet? What could go wrong?
Alec S.
Last modified on November 17, 2016 at 7:46 pm
Is Internet.org an altruistic endeavor to provide free internet to the world's poorer population? Or is it really just a user acquisition tool masquerading as a non-profit?
Not on Target: A Retail Giant Struggles to Remain Relevant
Charles Johnson
Last modified on November 18, 2016 at 3:39 pm
Target, a U.S. based retailer, has enjoyed success in the past by marrying the practical with the trendy. However, the prominence of online shopping is threatening its very existence. This article examines several initiatives Target is taking to remain relevant [...]
From Big Mac to e-Mac: McDonald’s in the digital age
Billy Clarke
Last modified on November 17, 2016 at 4:02 pm
McDonald's is running to grab the last wagon of the digital train and is focusing on innovation in and out of store. The aim is to revamp the stagnant brand and, thus, to increase the number of customers visiting an [...]
Under Armour: The Business of Sweat Goes Digital
pperonto
Last modified on November 18, 2016 at 8:08 am
Under Armour is evolving from a shirts-and-shoes company to a pure tech company, making all athletes better performers one connected app at a time.
Descartes: Commercial Logistics Optimization
MM2018
Posted on November 18, 2016 at 1:49 pm
“Here’s a math problem for you. Each United Parcel Service Inc. driver makes an average of 120 stops per day. There are 6,689,502,913,449,135,000,000,000,000,000,000,000,000,000, 000,000,000,000,000,000,000, 000,000,000,000,000,000,000,000,000,000,000,000,000, 000,000,000,000,000,000,000,000,000,000,000,000,000, 000,000,000,000,000,000,000,000,000,000,000,000,000,000,000,000,000,000,000 alternatives for ordering those stops. Which option is the most efficient...?"
Flexport – Bringing Sexy Back…Not
sunds
Posted on November 18, 2016 at 1:31 pm
How to reduce supply chain inefficiencies by bringing the internet to freights
MLB Advanced Media: The future of America’s pastime
Phil
Posted on November 18, 2016 at 5:19 pm
MLB Advanced Media was a pioneer in digital streaming and is now leading the way towards direct-to-consumer content distribution.
Where’s my box?
Sander
Posted on November 17, 2016 at 11:38 pm
Just-in-time inventory management is hampered by the difficulty of tracking shipping containers and the unpredictability of marine transit. French company Traxens believes the opportunity lies in making containers “smart.”
BlueStar – Managing diabetes one click at a time
The Optimist
Last modified on November 18, 2016 at 5:27 pm
For diabetes type 2 patients, the app “Bluestar” has been a revolutionary way to manage daily life, making it a great example of the transformative impact of mobile health.
Technology in Transit
Matt
Last modified on November 18, 2016 at 6:39 pm
Once a technology innovator and the jewel of American public transit, the Washington Metropolitan Area Transit Authority (WMATA) of Washington DC is facing an unprecedented crisis. Can technology help propel WMATA through this crisis and into the future?
BMW and the Impact of Digital Transformation
Chris Greco
Last modified on November 16, 2016 at 12:01 am
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change” – Charles Darwin
‘Uber-ization’ of the insurance industry: Aviva embracing digital innovation to increase customer engagement and fend off digital disruptors
Ryan An
Last modified on November 18, 2016 at 1:41 pm
Insurance industry has been slow to promote digital innovation, but the changing customer expectations and growing importance of digital channels are pushing all players to step up digital investments and offer customer-centric products and services.
100 Paper Cases … 2 Online Challenges: HBS in the Digital Age?
Angelo
Last modified on November 18, 2016 at 9:48 pm
"Over the last few years, the landscape for online education has changed dramatically. New and more powerful technologies are creating opportunities not only to reach wider audiences, but also to offer engaging, impactful learning experiences. HBX is a new digital [...]
Watson Health: The Promise to Unlock Healthcare Data
MB
Posted on November 18, 2016 at 5:23 pm
“Technology is worth nothing if it doesn’t solve an important problem or improve lives.” - Dr. Robbie Pearl (CEO of the Permanente Medical Group)
Netflix Can’t Chill Anymore
VC
Last modified on November 17, 2016 at 1:24 am
Has Netflix maxed out the potential of digital transformation?
M-Pesa: when “mobile money” revolutionizes banking in Africa
Maya
Last modified on November 18, 2016 at 2:50 pm
Did you know… that paying for a taxi ride with your mobile phone is easier in Nairobi than in Athens? Did you know… that the continent with fastest growth in “mobile money” is Africa, a continent (too) often regarded as [...]
Bringing the solar system home… and making it smarter
Leah Kaplow
Posted on November 18, 2016 at 1:17 am
How BBOXX is bringing the “Internet of Things” to off-grid energy solutions