Snapchat: Leveraging the Crowd for Location- and Event-Based Content

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Snapchat’s innovative “Live Story” feature has made a huge step in solving a problem that to date has plagued other social media apps: tons of users post pictures and videos that in theory would have broad public appeal, yet no app has compiled and featured all of this content in a way that was easily discoverable and digestible.

Increasing flight safety using crowds

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Aviation has long used crowds to increase flight safety in the form of the pilot report, or PIREP. Digital transformation combined with a renewed commitment to the crowd could further reduce in-air risk and even save lives.

50% + 1 Rule

Successful professional sports team are no longer solely owned by one wealthy individual. The 50%+1 rule is the perfect fan-owned team model that creates both high revenue and fan engagement.

Her Campus – The scalable digital magazine

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Business Model Her Campus is an online magazine that prides itself in being the number 1 online community for college women. The company has more than 7,000 contributors from 290+ schools writing articles on topics such as style, beauty, career, […]