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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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nordstrom

Nordstrom: Integrating Digital with Retail

Posted on February 2, 2017 by dturenshine

How Nordstrom is investing in digital technology to delight customers

Nordstrom Innovation Lab: Rethinking How You Shop

Posted on November 22, 2015 by CC24

Nordstrom’s Innovation Lab, based in Seattle has been tasked with the job of mining data gathered from Facebook, Pinterest, Twitter and its loyalty card to create curated experiences for customers based off of their preferences and in-store shopping activity.

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