Carvana is an online e-commerce platform for used cars. The company bypasses the traditional dealership infrastructure and uses astonishing marketing strategies to attract customers: Car vending machines, Youtube advertising campaigns, 360-patented technology, etc.
Nike paces ahead with speed-to-market and direct-to-customer focus along with close attention to personalization and customization when it comes to product innovation. Will it win the race?
Disney is in a great position to win the Direct to Consumer fight.
The new online venture, recently launched through a Kickstarter campain, aims to build a community of wine lovers and consumers interested in buying cases of wine together, directly from US producers.
Hats should be designed by the crowd.