How data brokers and cutting-edge social science have reshaped the modern political campaign.
Strava is a fitness tracking application for “dedicated” cyclists and runners. The origin of Strava is from the Swedish word for striving: strava. Founded in 2009 by Mark Gainey and Richard Shaw , Strava has grown into one of the […]
Replica aims to use machine learning and synthetic simulations to make urban planning more efficient and inclusive. Translating "real" data into "synthetic" data offers promise for addressing the privacy concerns critics have.
A critical look at the risks and opportunities of the data brokerage business model at the example of market leading LiveRamp
Criteo uses AI and Big Data to increase the scope of online advertising by created unique ads for … each individual customer.
The people analytics industry is expected to grow to $1B in value by 2022. Humanyze, a Cambridge based startup, is at the forefront of the people analytics charge – the firm has developed a software platform for integrating multiple sources of data, and an innovative badge which gathers diverse data to feed that platform. Humanyze has the potential to create and capture significant value, as long as it can manage concerns around data privacy.