Craigslist: The remarkable but potentially obsolete success story of the “ultimate platform”
Craigslist, the largest classified advertisement platform in the world, has enjoyed over two decades of largely free offerings connecting "providers" and "seekers" of services and products. Craigslist has long resisted innovation and change to stay true to its simple and free offering, yet as new entrants build competitive value propositions, such mindset and strategy will not only hamper its growth but threaten its very existence.