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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Media

musical.ly strikes the right chord – to the tune of 40M MAU

Posted on February 2, 2017 by Libby

musica.ly was one of the hottest apps of 2015 and 2016 – and hasn't left the App Store Top 40 ever since. Are its 15-second videos a one-hit wonder, or are they here to stay?

Wikipedia: tapping into the world’s knowledge (and free time)

Posted on February 1, 2017 by So Many Cranberries

Wikipedia has seen incredible growth, ballooning to over 5.3M articles on English Wikipedia alone and 284 active language-specific Wikipedias; it has also done this while being primarily written by volunteers and funded by individual donations.

Nielsen: Unique Opportunity with Big Challenges

Posted on November 23, 2015 by Anndrea Moore

Who is Nielsen? The Nielsen Company, founded in 1923, tracks and ultimately sells data on “what people watch, listen to, and buy”.  For the “Buy” business, Nielsen has relationships with all major retailers in the United States (Walmart, Kroger, Safeway, […]

Is There a Correlation Between Data Analysis and Hubris?

Posted on November 22, 2015 by Patrick

The fall of Ryan Kavanaugh and Relativity Media.

Automation at The Associated Press: Could a robot have written this blog post?

Posted on November 22, 2015 by moniguzman

The AP is using algorithms to automatically generate news stories from structured data. But can it keep up with where data goes next?

Goodbye Cable: One Snap at at Time

Posted on November 1, 2015 by Chrisoula Kapelonis

How Snapchat is revolutionizing the way we consume media Within the crowds of any event, it has become the norm to see a barrage of cell phones, serving as the second eyes, aggressively capturing the spectacle that is at hand. […]

The Demise of Digg: How an Online Giant Lost Control of the Digital Crowd

Posted on October 31, 2015 by Sean L

Digg's inability to prevent fraudulent voting allowed power users to take control of the site's content and undermined its mission to produce democratized news.

The Medium to challenge all mediums

Posted on October 31, 2015 by CX

Medium has become the place to self-publish online, crowdsourcing content from you and I to Bono and Melinda Gates, disrupting the news and publishing industry.

Amazon Studios: Crowdsourcing Feedback to Produce Content

Posted on October 27, 2015 by DIGIT Girl

Through soliciting customer feedback on its pilots, Amazon Studios determines which shows to greenlight before producing a full series.

Cat-Video Lover seeks Comedic Creator: YouTube’s Dominance in Crowd Management

Posted on October 27, 2015 by Salem

YouTube: where the winners become international superstars and the losers still get to laugh at a drugged up kid on his way home from the dentist.

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