HelloAva is the AI-powered technology that Unilever has tapped to drive digital purchase of its beauty products.
Natura, a multinational Brazilian company known by taking the lead in sustainability and innovation is using AI to expand its direct sales strategy globally.
The beauty pioneer that reinvented itself and the industry through technology
Sephora should consider monetizing its personalization features, powered by consumer data on beauty preferences, to maintain its competitive edge.
Emily Weiss can be considered the queen of crowds as far as the beauty market is concerned, as Glossier’s business model depends entirely on an army of loyal fans for all of its core processes, from product development, to marketing, […]
“Imagined by you. Powered by all.”
Birchbox’s core value proposition hinged on leveraging data to delight consumers and beauty brands, but as the market for subscription boxes cools, can Birchbox hold onto its competitive edge?
Julep is taping into the social nature of the beauty market to crowdsource new product design so consumers have the products they want to buy in a much faster timeline than traditional big beauty brands.
Can Glamsquad build a platform of scale in on-demand beauty?
An inside look at how Sephora uses technology in its stores to stay relevant in rapidly evolving times.