Wayfair – The E-Commerce Challenger

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Wayfair is an e-commerce company that specialized in furniture and home-goods. Founded in 2002, it is one of the largest e-commerce companies in the United States with $8 billion of sales in 2018. The company has experienced high growth, and […]

Carvana:The new way to buy a car

Carvana is an online e-commerce platform for used cars. The company bypasses the traditional dealership infrastructure and uses astonishing marketing strategies to attract customers: Car vending machines, Youtube advertising campaigns, 360-patented technology, etc.

Glossier’s Lip Gloss Empire

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Emily Weiss can be considered the queen of crowds as far as the beauty market is concerned, as Glossier’s business model depends entirely on an army of loyal fans for all of its core processes, from product development, to marketing, […]

Trendyol riding the wave of Turkish e-commerce growth

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Trendyol, launched by an HBS dropout only 6 years ago, is now Turkey’s largest flash sales e-retailer. With 20 million sales a year, annual run-rate of almost $350 million and backing from top international venture investors (Tiger Global Management, Kleiner Perkins Caufield & Byers and the European Reconstruction and Development Fund), it is hard to ignore. What’s more, Trendyol still has plenty of room to grow by riding the wave of growing e-commerce in Turkey (growing at 22% over the last five years), which currently accounts for only 2% of all retail sales.

Wish – The Platform for the Cost-Conscious Consumer

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Wish, the online marketplace for unbranded goods, is currently the top free shopping app for both iOS and Android, helping to support its $8 billion valuation. The app allows users to shop for millions of SKUs in categories such as clothes, jewelry, and electronics, sold at bargain prices. The platform creates value for consumers, suppliers, and itself, but can it defend its position against titans such as Amazon and eBay?

Tokopedia: Stay ahead!

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As a developing e-commerce ecosystem in Indonesia, Tokopedia expands its business vertically and horizontally through innovation and keeps staying ahead.