The new online venture, recently launched through a Kickstarter campain, aims to build a community of wine lovers and consumers interested in buying cases of wine together, directly from US producers.
The up-and-down story of this consumer subscription startup illustrates the difficulty and importance of getting the platform business model right.
How did TripAdvisor disrupt the travel planning industry – and win the dominant position in the market? The deep interconnection between value creation and value capture inherent in the business model makes TripAdvisor a hard one to beat.
Direct Line resisted the urge to go on the volume driving price comparison website, and increased marketing efficiency and effectiveness by becoming more customer centric. How did they do this? By using customer data.
Freebird empowers air travelers whose flights have been canceled or delayed with a novel, data-driven rebooking service.
Hollywood studio Legendary Pictures uses a data-driven approach to inform creative decisions and transform marketing.
GM and Seeing Minds: Creating Value by Saving Lives
For years, dunnhumby has been the secret link between retailers, manufacturers and customers. Their model of translating customer data into actionable insight has delivered significant value to all parts of the chain. So why, then, was Tesco unable to sell the big data pioneer this year?
YouTube: where the winners become international superstars and the losers still get to laugh at a drugged up kid on his way home from the dentist.
Open-Table was the first mover into the online and mobile restaurant reservation space and is still the industry leader. The space is strongly influenced by network effects, which OpenTable is hoping to leverage to capture even more value and cement its spot at the top.