Interesting read! While in some ways, it makes me uncomfortable, but it seems to be a winning idea for simple and common diseases. One advantage I do see is easier communication, especially for reproductive ailments that a lot of people are uncomfortable sharing in person. One thing I am wondering about is the danger of patients not being able to communicate their needs. The only sense that the doctor can use is visual inspection (might not be as clear on video call, but ignoring that). How do other elements of touch, breathing, temperature come into account? How is the company making sure that the digital process is not abused to get unnecessary prescriptions? An opportunity I see for this technology might be outside of the US where regulation is not as harsh. A lot of rural places in other countries are in desperate need of doctors who are unable to reach them. This could get them help, even if cursory and create a new market for the medical world all together
Great insights into the various levers Macy’s can use! As we evaluate how digital can play a role in bolstering Macy’s into a promising future, I feel experience is the biggest piece that it can influence to beat Amazon. Inspiration can be taken from the beauty and eyewear industry. Investments in AR have pushed these industries ahead in providing virtual trials without having to go to the store. While this might be a technological challenge right now (as was for beauty a few years ago), building features for customers to try out different products on their body types might be a differentiation. Easier alternatives could be more seamless integration on the online and offline platforms. Sephora uses beacons in its stores. These devices emit notifications to customers’ phones informing them about latest offers, products that are available near them. Reminders can also be sent for products that are added to your cart on the app. Opportunities like these would help create delightful experiences for customers and keep the brand top-of-mind.
Interesting blog! I really liked the connections you have drawn from millennial life that explain why grocery delivery might be the need. But this demand has existed for quite some time and the reason that other players have moved away from it is because the economics of the business have not yet worked for anyone – including Amazon. It has captured a lot of the market in urban areas for sure, but it is at a huge cost. It would be interesting to see what cost optimizations they can make and how much volume they would need to hit to stop relying on Amazon’s other businesses to keep running. Drone-delivery might be an answer!
Thanks Krish! I would want to explore a little more as to why PayTM specifically could take advantage of the crisis and not other existing online payment platforms such as Freecharge. How was it better positioned to grow almost overnight?
Responding to Sneha, I do think a part of the answer lies in the funding that PayTM has received, especially the backing of Alibaba. PayTM is trying to replicate Alibaba’s model by trying to become a platform more than a product today and is diversifying into various industries (hotel bookings, online retail, banking services, investments) that can keep the user hooked onto the app.