Digitization Winners and Losers
Digital technologies are upending many industries and companies. Think about Uber’s impact on the taxi business, or Spotify’s impact on music downloads.
For this assignment, please identify companies/organizations that you think are winning and losing due to a specific instance of digital transformation. Pick one situation with a winner on one side and a loser on the other. Why are they a winner and why is this transformation putting the losing organization in a difficult place? Stress the novelty of the situation. Discuss the key elements of how the winner creates and/or captures value, and similarly for the key elements of how the other firm is losing value. (Please devote most of the space to the winner, and focus less on the losers, devoting attention to winner/losers according to a ratio approximately 3/1.)
800 words max.