Anindya Ghose

Anindya Ghose

Anindya Ghose is the Heinz Riehl Chair Professor of Business at New York University’s Leonard N. Stern School of Business where he holds a joint appointment in the information, operations, and management sciences and marketing departments. He is the director of the Masters of Business Analytics Program at NYU Stern. Anindya’s research seeks to measure and quantify issues related to the welfare impact of the internet and mobile technologies on industries and markets transformed by its shared infrastructure. He also seeks to measure and quantify the trade-offs between data privacy and the economic benefits to consumers, and the business impact of digital advertising and mobile marketing.

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