December 14, 2018

Seminar Highlights: Catherine Tucker on the Role of Early Adopters in Diffusion

On September 21st, 2016 the Digital Seminar series hosted Catherine Tucker from MIT Sloan School of Management. Catherine presented her paper “Seeding the S-Curve? The Role of Early Adopters in Diffusion,” which she co-authored with Christian Catalini, also from MIT.

Watch Catherine and Christian share some key take-aways from the talk and their thoughts on the digital transformation of the economy

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