August 20, 2019

Monetization in a mobile world

Retail shopping on a tablet

TL:DR;

  • Mobile commerce is having an impact on a wide range of sectors.

During the 2015 Digital Transformation Summit, Professor Sunil Gupta, Ernst & Young’s Janet Balis, and Twitter’s Glenn Otis Brown shared their thoughts on mobile commerce affecting markets, business strategy, and what people think of as money.

 

Forecasting mobile commerce

 

Building a mobile marketing strategy

 

How advertising works on mobile

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